New ethical fashion search engine launches

A revolutionary new search engine has launched making finding and buying ethical fashion easier. Now you can find thousands of ethical choices all under one roof. 

Style isGoogle is so last season now that a search engine dedicated to sustainable and ethical fashion is here. Launched last week style is… features over 140 ethical brands and 1000s of sustainable choices all under one searchable virtual roof.

The concept is the brainchild of Ceri Heathcote, communications specialist and some time contributor to this blog. She came up with the concept after writing her own blog and wanting a way to make it quicker and easier to shop sustainably.

“I also want to share the amazing ethical fashion that is on offer,” Ceri said. “And show how much choice there is available, ranging from luxurious designer to surprising affordable pieces. style is… features some brands you will probably already know about like Monkee Genes, People Tree, Timberland and Komodo, but also many you may not have heard of.”

The search engine has women’s, men’s and children’s clothing, shoes and accessories. Everything can be sorted by style, price and ethics (e.g. vintage, recycled, fair trade, organic and vegan). There’s also a sales section so you can grab the lastest bargains.

Looking for a party frock for Christmas? Check out our five fab festive suggestions, or if you don’t like them, give style is… a go.

Photo: Style is…

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